Stop jumping on every social media trend
In this day & age, when a new “trend” goes viral on social media every single day, it is tough to keep up. Not just in terms of knowledge, but also in understanding whether these trends are relevant to your business? As a result, many brands indulge in any and every trend, which doesn’t really […]
The rule of 3 and how you can use it as a powerful communication hack
Do you happen to know the three most important powerful words to have been said in American history? They are – life, liberty, and the pursuit of happiness and these words are mentioned in the U.S. Declaration of Independence. Feels inspiring and powerful, doesn’t it? It has been acclaimed that this phrase is one of […]
Business Storytelling 101 – Tips, Tricks & Techniques
Business storytelling – a phrase that has managed to leave many confused. How can a technical and tactical thing like business be combined with a creative concept such as storytelling? This very paradoxical nature of both concepts is actually the beauty and strength of business storytelling. In simple terms, business storytelling is the combination of […]
